Wednesday of last week we finished a massive install for Coors Light at the Lowe’s Motor Speedway in Concord, NC ( just north of Charlotte ). The installation consisted of 3 huge graphics, each sized at 12′ tall by 60′ wide. We worked in tandem with Barbizon so that they could backlight the images. The concept is to have the graphics change color like the new Coors Light bottle does, depending on the temerature of the beverage. We all felt slightly older after this install.
View more of our large printing projects below.